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MediaMarktSaturn
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This is what MediaMarktSaturn's brand DNA sounds like: consumer electronics retailer launches comprehensive new audio presence
MediaMarktSaturn presents a flexible and innovative audio branding and strengthens its brand presence with a new sound logo. The company is also working on an AI brand voice based on employee voices. An exclusive brand song, which the electronics retailer produced with rising artist FAEM, rounds off the 360° audio experience.
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Contract of MediaMarktSaturn CEO Dr Karsten Wildberger to be extended by five years
Supervisory Board of mother company CECONOMY AG has appointed Dr Karsten Wildberger for five more years ahead of schedule.
Dr Karsten Wildberger has been Chief Executive Officer (CEO) of CECONOMY AG and MediaMarktSaturn since August 2021.
At the same time, Wildberger remains Labour Director at CECONOMY AG and Chairman of the Management Board (CEO) of Media-Saturn-Holding GmbH.
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MediaMarktSaturn continues further development of store portfolio: First store in Xpress format in Germany and upgrade of Core format in Italy
MediaMarktSaturn is taking the next step in the further development of its brick-and-mortar business and for an even better customer experience: Europe's leading consumer electronics retailer is opening the first new store in the Xpress format in Germany and presenting the "Look&Feel Evolution" of its Core format in Italy.
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MediaMarktSaturn honored for high level of customer orientation
MediaMarktSaturn won the "Experience Design" category at the "Customer Centricity World Series Awards". The "Service Design" working method used and the resulting successes of the consumer electronics retailer, which among other things, enables an improvement in the customer journey and customer satisfaction, were evaluated and honored.
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CECONOMY
CECONOMY increases sales and earnings in the second quarter of the financial year
// Sales increased by 6.4 per cent1 to €5.3 billion in Q2 2022/23, to €12.4 billion in the first half of the year (+5.51 per cent)
// Strategic Services & Solutions business grows by 5.2 per cent to €323 million in the quarter
// EBIT2 improved by €35 million to –€23 million; half-year figure amounts to €207 million
// Free cash flow increased by more than €800 million in the first half of the year
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"Your moment. Our technology": MediaMarkt and Saturn plead for more mindfulness on Valentine's Day
In their new campaign spot on the occasion of Valentine's Day, MediaMarkt and Saturn show that technology is good - but at the right moment. In parallel, accompanying product spots with current offers provide examples of how technology can create precious moments with loved ones.
Ingolstadt, 9. Februar 2023: Die Beziehung zwischen Liebe und Technik kann kompliziert sein. Daher schlagen MediaMarkt und Saturn anlässlich des Valentinstags ruhigere Töne an: Die Augen kleben am Handy-Display, Gaming-Abenteuer fordern die volle Aufmerksamkeit, das perfekte Selfie ist wichtiger als die Begleitung – der neue Kampagnenspot mahnt zu einem achtsameren Umgang mit Technik im Alltag und appelliert für mehr Zeit für die Liebsten. Ab dem 13. Februar läuft der Spot im TV und Kino sowie online.
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